You’ve heard this said about your email marketing list: The money is in the list. But is it true?
Think about these…
- What if you have a huuuuge email list, but you never email them?
- What if your list doesn’t open your emails?
- What if your list doesn’t buy from you?
If any of those factors are true, then the money really is NOT in the list – no matter how big your list! I was just talking with a client today who said she has a very small list, but they are all very intimate with her and responsive. She had recently participated in a telesummit with someone who has a very large list. But you know what? [Read more…] about Your Email Marketing List