Email marketing is an essential area to automate when it comes to your marketing. You simply can’t do email marketing effectively without some version of an autoresponder program, which automates subscriptions, list organization and message broadcasts. Here are 7 tips for automating your email marketing for the best results possible.
Offer Something Valuable
Gone are the days of “sign up for my newsletter” being effective!
The freebie you offer as an enticement to sign-up, the content that drives traffic to your sign-up page, and the content of your email messages all need to be very high quality. Don’t offer subscribers anything but the best. It’s the value that will keep your subscribers tuned in and lead them to buy. You can automate and let the program run by itself, but make sure you spend time on your content first so that your readers see the benefits. [Read more…] about 7 Tips for Automating Your Email Marketing